User Journey Map. Best Customer Journey Map Templates and Examples Step 6: Visualize the Impact with an Interactive Map A touchpoint in a user journey map refers to interface interactions and in-app experiences
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Why create user journey maps? The main job of a UX designer is to make products intuitive, functional, and enjoyable to use A customer journey map (otherwise known as a user journey map) is a visual representation of how a user or customer interacts with your product
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These scenarios call for different user journey maps: current-state and future-state Both reference a visualization of a person using your product or service The terms 'user journey map' and 'customer journey map' can be used interchangeably
User Journey Map Template Figma. However, a touchpoint in a customer journey map means every moment a customer interacts with or becomes aware of your brand — e.g., advertisements, customer support, or at checkout User journey maps are helpful across the product design and development process, especially at two crucial moments: during product development and for UX troubleshooting
User Journey Map Template Figma. User journey maps are useful to influence product design. Satisfied users are more likely to remain loyal, engage with the product or service repeatedly, and potentially become advocates, positively influencing user acquisition efforts.